Influencer ROAS Analyzer
See which campaigns create incremental value.
A Streamlit dashboard that analyzes influencer campaign revenue, spend, ROAS, and incremental ROAS with filters and downloadable summaries.
The problem
Campaign revenue alone does not reveal spending efficiency or distinguish influencer contribution from a baseline of other revenue sources.
How it comes together
The dashboard combines campaign data into KPI summaries, compares revenue against baseline activity, and lets users segment performance before exporting the results.
Follow the flow.
Revenue, spend, ROAS, and incremental ROAS.
Brand, product, platform, category, and date filters.
Top-performer views and underperforming-campaign flags.
Revenue trends and filtered CSV export.
Why this approach?
Show standard and incremental ROAS together to make the baseline assumption visible when interpreting campaign performance.
Hosted-demo availability could not be confirmed during the latest link review. The source repository is available.